Friday, May 2, 2008
The History Channel to organise quiz challenge 'Bollywood Rap'
Indiantelevision.com Team
(30 April 2008 1:00 pm)
MUMBAI: The History Channel (THC) has announced that the show Bollywood Bosses will return for a new season।
The show starts on 2 May and will air every Friday night at 8 pm till 4 July. The 10-week series takes a look at the careers of some of the biggest directors who have redefined the Hindi film industry.
The show will offer trivia like the fact that Amjad Khan was almost dropped from the blockbuster hit Sholay as the scriptwriter Javed Akhtar found his voice weak for Gabbar Singh’s role. The promos of Rakesh Roshan’s Koyla were designed and executed by Hrithik Roshan, who was assisting his dad in the film.
This time around to make the show more interactive THC is organising an on-ground quiz challenge Bollywood Rap. Aimed to test the knowledge of the participants around Hindi cinema, these quizzes will be organized in Delhi and Mumbai wherein viewers will compete as two member teams. Participants can log on to historychannelindia.com to register for the contest.
THC has also planned an on-air initiative as part of the series. Interstitials featuring exciting trivia on the biggest blockbusters ever made will be aired during the programme on the channel. A poll has also been developed wherein viewers can vote for their favourite actor, actress, villain etc by sending a SMS ‘BR’ to 57827 or by logging in on www.historychannelindia.com/bollywoodrap. More information on this poll can be found on the channel’s website. This contest will be promoted heavily on the channel and also through on-ground activity across media agencies.
THC senior VP, content and communications Rajesh Sheshadri says, “Bollywood Bosses is a great example of the kind of entertaining programming that The History Channel offers its viewers.
“Bollywood Bosses provides an unprecedented access to not just the directors in profile, but virtually every top star & technician who counts in today's Bollywood industry। The presentation of the programme brings these directors’ struggles and accomplishments to life making history entertaining and more relevant for the viewers”.
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